Maximize Conversion with Retargeting
Posted: Sun Jan 12, 2025 8:19 am
Not connecting retargeting in 2021 is simply blasphemy. Find out how this effective tool will help your business in our article.
How does retargeting work?
Retargeting actually catches up with users amazon database from all traffic sources, including search or offline. Thus, it returns the audience after online and/or offline contact, who may buy your product or order a service.
However, there are 2 nuances:
According to the terms of retargeting, ads are shown only on thematic sites of the Yandex Advertising Network.
Ads with adult and medical themes cannot be shown.
Why is retargeting so important?
People take a long time to decide to buy something, especially when it comes to expensive purchases (houses, apartments, cars, large household appliances, etc.). On average, it takes a user 25 days to make a purchase (according to Monetate, based on an analysis of 140 million purchases).
This is where retargeting comes in handy. The tool brings in a significant share of conversions and reduces the cost of customer acquisition by 17%. A person who constantly sees your ad has more opportunities to visit the site and make a purchase than a user who accidentally closed the tab and left an abandoned cart.
Retargeting allows you to:
Find and appear to users who have already visited your site or purchased a product.
Create flexible re-communication scenarios based on your audience's online behavior.
Set multiple conditions for each ad in addition to or instead of your selected keywords.
You can earn more tomorrow
More customers and, accordingly, profit. You can set up retargeting in just 1 day. How we do it:
We install a metric counter that will collect data about your audience.
We create segments using your online and offline data.
We create a campaign in Yandex and Google based on the created audiences.
Setting up retargeting within one campaign costs 1,000 rubles + 2,000 rubles subscription fee. These are quite reasonable and affordable investments that will open up new horizons for you. Don't be afraid to get more!
To discuss the capabilities and connection of the tool, call 8-800-505-43-12 or write to [email protected] . Managers will consult on all issues free of charge.
How does retargeting work?
Retargeting actually catches up with users amazon database from all traffic sources, including search or offline. Thus, it returns the audience after online and/or offline contact, who may buy your product or order a service.
However, there are 2 nuances:
According to the terms of retargeting, ads are shown only on thematic sites of the Yandex Advertising Network.
Ads with adult and medical themes cannot be shown.
Why is retargeting so important?
People take a long time to decide to buy something, especially when it comes to expensive purchases (houses, apartments, cars, large household appliances, etc.). On average, it takes a user 25 days to make a purchase (according to Monetate, based on an analysis of 140 million purchases).
This is where retargeting comes in handy. The tool brings in a significant share of conversions and reduces the cost of customer acquisition by 17%. A person who constantly sees your ad has more opportunities to visit the site and make a purchase than a user who accidentally closed the tab and left an abandoned cart.
Retargeting allows you to:
Find and appear to users who have already visited your site or purchased a product.
Create flexible re-communication scenarios based on your audience's online behavior.
Set multiple conditions for each ad in addition to or instead of your selected keywords.
You can earn more tomorrow
More customers and, accordingly, profit. You can set up retargeting in just 1 day. How we do it:
We install a metric counter that will collect data about your audience.
We create segments using your online and offline data.
We create a campaign in Yandex and Google based on the created audiences.
Setting up retargeting within one campaign costs 1,000 rubles + 2,000 rubles subscription fee. These are quite reasonable and affordable investments that will open up new horizons for you. Don't be afraid to get more!
To discuss the capabilities and connection of the tool, call 8-800-505-43-12 or write to [email protected] . Managers will consult on all issues free of charge.