Email campaign ideas for online course creators
Posted: Sun Jan 19, 2025 4:10 am
Here’s why it’s my favorite way to promote my courses: It’s easy to promote new course programs, ebooks, and other offers to subscribers. You can send notifications or reminders (even automated ones) to course participants about new unlocked modules, homework, group calls, or anything else that you’d like to communicate automatically. It’s a great way to offer additional value that doesn’t fit into the course program (this is excellent for nurturing students and growing your authority). You can share video recordings of live calls or webinars from your course to help students stay accountable. You can share (and track!) links in your emails to see who’s interested in your courses.
You’re not reliant on any algorithms—you’ll show latvia telemarketing list up in your audience’s inboxes, no questions asked. subscribe to our newsletter There are also plenty of big-picture marketing benefits. Email lets you cross-sell your courses, bundle products, and build credibility. I also use it to ask for student reviews and testimonials that I can add to course landing pages and sales sequences. I started out with a very bare-bones email marketing strategy. Today, I have a ton of automated sequences, ranging from a course welcome series to upsell sequences that promote other, relevant courses.
A welcome series for new sign-ups When someone joins one of my courses, I send an automated welcome email introducing them to the course and telling them how they can get in touch. This is also a great time to show new students how to navigate the course or any specific “housekeeping” things they need to know. My first welcome email also includes a discount on a handful of my other courses—I like to strike while the iron’s hot! a thank you email titled “hello, visible freelancer” Progress reports and student check-ins Accountability is hard, especially when students aren’t actually sitting in a real-life classroom.
You’re not reliant on any algorithms—you’ll show latvia telemarketing list up in your audience’s inboxes, no questions asked. subscribe to our newsletter There are also plenty of big-picture marketing benefits. Email lets you cross-sell your courses, bundle products, and build credibility. I also use it to ask for student reviews and testimonials that I can add to course landing pages and sales sequences. I started out with a very bare-bones email marketing strategy. Today, I have a ton of automated sequences, ranging from a course welcome series to upsell sequences that promote other, relevant courses.
A welcome series for new sign-ups When someone joins one of my courses, I send an automated welcome email introducing them to the course and telling them how they can get in touch. This is also a great time to show new students how to navigate the course or any specific “housekeeping” things they need to know. My first welcome email also includes a discount on a handful of my other courses—I like to strike while the iron’s hot! a thank you email titled “hello, visible freelancer” Progress reports and student check-ins Accountability is hard, especially when students aren’t actually sitting in a real-life classroom.