In this regard, if a brand uses a LINE official account to send notification messages, the sender will always be a LINE certified account. You can feel free to open and click on the link above, which not only greatly improves the sense of trust, but also creates a closer sense of connection with the brand. . Furthermore, the cost of information is also a very important consideration for brand owners. The cost of sending traditional text messages ranges from $0.8-$2 per message, while LINE notification messages cost $0.2 each, which significantly reduces the brand's message cost in customer service. The last thing is about the format of presentation.
Unlike SMS text messages, which can only be presented in text, LINE notification messages can have a clearer and more lively layout of the message content, and even add pictures, making it rich in information philippines mobile phone number list and easy to read, allowing consumers to Use the brand's services to have a more perfect experience. Not just "notification messages"! At the same time, we accumulate a "right and deep" consumer database of the brand. LINE has more than 21 million users in Taiwan, and its usage penetration rate is as high as 92%[ 1 ]. In today's era of rampant fraud messages and phishing emails, LINE notification messages are a very important tool for brand owners compared to email or SMS text messages. Advantageous communication tool.
When consumers complete the brand's service process and leave their phone number, email and other information, the brand usually uses this information to conduct remarketing to consumers. it can reach consumers who have not yet joined the official account through their phone numbers, and have the opportunity to allow consumers to stay in the official account operated by the brand and become friends (natural traffic), and at the same time help A healthy increase in the number of friends (who stay because of practical functions, rather than immediately blocking them to receive discounts) can also be used in subsequent.