Ai enables businesses to create content faster

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Interactive content can increase engagement. This increased engagement provides useful real-time data that can be used for strategies such as database segmentation and content personalization. - dorota, email marketing specialist for mailerlite email content that subscribers can click on and interact with has always been a part of email marketing. But it will become even more important as marketers gain the ability to create targeted experiences with artificial intelligence (ai) and need first-party data to support it.

Screenshot of a mailerlite survey emai gcash data user listl source: mailerlite plus, interactive email elements can make your campaigns more fun for subscribers – it’s a win-win situation. More email marketers will use ai artificial intelligence was a big trend last year, and it will likely continue to be so in as ai tools improve and people learn how to use them, more emails will inevitably include ai-generated content. When done right, this helps you optimize your email strategy in many ways: running more a/b testing repurposing content for different segments or groups creating images based on text generating email automations faster in mailerlite, you can easily generate ai-powered content by clicking the ai ​​icon in any text box.

Then, type a prompt describing the text you want to produce. Ai-generated mailerlite content source: mailerlite ai and machine learning are also enabling predictive analytics and greater personalization. For example, our smart sending analyzes each subscriber's engagement behavior to send emails at the perfect time. Personalization combined with predictive analytics is also becoming a trend. Tools such as ai-powered predictive segments facilitate a more personalized customer experience. - georgia, email marketing specialist for mailerlite emphasis will be placed on ai transparency cristina, our general counsel, believes that more and more brands will be transparent about how they use ai in their email marketing.