A good CPM is one that helps you meet or exceed your goals. If one company pays very little but comes out with excellent results, and another company pays very high but also meets its goals, then both companies have found a good CPM.
What is the ideal CPM value?
In any case, in most cases the CPM varies between R$2 and R$4. One of the factors that makes the cost per 1000 vary is the relevance of the ad.
How do you know if your CPM is high?
There is no way to determine whether CPM dental email list is “good” or “bad” based solely on its cost. What you can do is analyze current performance data, assessing the impact of the campaign on your ROI to determine whether or not you should make the investment.
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