It requires investment in the creation and distribution

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Of large volumes of quality content. The efforts expended pay off in the increased authority of your brand and increased sales. Three Tips for Activating Key Followers Today, internet users search, consume and distribute digital content differently than they did five years ago.


Fundamental changes in the way information is consumed have occurred as a poland customer email list result of the rapid development of social networks and the emergence of mobile gadgets. SMM Dmitry Dementiy Date of publication: 1 Apr 2013 9 minutes 11 833 Social media has become both a distribution channel and an effective filter for information. It significantly increases content consumption through social signals and sharing.


Moreover, the popularity of the material among social network users has become an important signal for the largest search engines. "Likes" and shares improve the position of resources in search results, increasing the number of views of the content. The rise of smartphones and tablets is also having a profound impact on the way we consume digital content, as we wrote about here .