How to Imitate McDonald's Strategy

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McDonald‘s brings a local flavor to different countries with region-specific menu items. For instance, McDonald’s offers McArabia, a flatbread sandwich, in its restaurants in the Middle East.

McDonald's has also introduced macaroons to its French menu.

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And added McSpaghetti to its menu in the Philippines.

global marketing example, mcdonald’s mcspaghetti

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No matter what, there's something to learn from the giant.

Like the other restaurant examples on this list, opening restaurants in other regions may be the first and most natural answer.

If that's not feasible, especially if you run a regional greece mobile number database brand, celebrate the flavors of the world by hosting an “International Day” and posting about it on your website.

This approach will get you on the radar of those who enjoy those foods daily and help you spread the word in other markets.

10. Innocent Drinks
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Innocent Drinks is the leading smoothie company in the U.K., but that‘s not the only place you’ll find its products. Innocent products are now available in 18 countries across Europe.