Summary
Portrait of Pierre Ammeloot
Pierre is a bubble of energy that radiates and energizes those around him. Less than 30 years old and already a nice life path. His career is quite dazzling: he wrote his first line of code at 13, sold his first poland number for whatsapp website at 16, and set up his first company at 17. Electronics baccalaureate, then DUT networks & telecoms, degree in management and technology, then a master's degree in Edinburgh (not finished).
Alongside his studies, he set up a creative and consultancy business for agencies and companies. After his studies, he moved to a first job, then moved to an IT services company in Switzerland: at the age of 23, he managed a team of 12 people.
In 2014, back in France, Pierre helped set up the Professional License at the IUT of Annecy, worked on the educational program, and (already) gave courses in Marketing Automation. At the same time, he became technical director of Webmecanik. The company grew from 6 to 20 people in 2 years, then began a shift by moving from selling service companies to selling software. They then took different paths.
Versatile, brilliant and multitasking, today Pierre Ammeloot divides his activity into three subjects:
The volunteer project manager of the BlendWebMix Show (October 26 & 27 in Lyon)
Marketing Automation Training and Consulting (300 campaigns conducted – 20 agencies trained in Europe)
Developing a productivity solution for the company.
To summarize, Pierre is:
A Personality: Likes to know how things work, has always done what he wanted.
A Passionate: Loves to create and help the people he works with grow. Only does things that make sense.
Always on the lookout for the market, and having become one of the rare specialists in Marketing Automation, Pierre Ammeloot noted the needs of companies, and decided to offer training in Marketing Automation.
Free training on Marketing Automation
“Marketing Automation consists of implementing automated mechanisms to capture, qualify, segment prospects and nurture the relationship in order to support them throughout their purchasing cycle.” excerpt from the white paper.
Reminder of the principle: it involves setting up a strategy for identifying visitors to the website, indicating presence markers, and feeding these visitors with different information. Purpose: to follow their progress until the act of purchase. This involves creating valuable content and personalizing messages according to the maturity of the buyer. You have surely already experienced it: a welcome email, another thank you email, a third on a subject that you have looked at, etc.
For the buyer it is an enriching experience which allows them to learn or discover new subjects related to their interest.
For the seller, it is a formidable instrument that ensures a relaunch at the right time for qualified prospects . Therefore sales in a market where the consumer is unfaithful and volatile.