4. Negotiate and Close the Deal

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After the initial round of automated qualification, it’s time to hop on a discovery call with your inbound prospect. You’ll ask qualifying questions, and determine whether this lead is a good fit for your business—and whether your product is a good solution for their needs.

3. Present a Consultative Pitch
Once you qualify and connect with the potential customer, encourage them to explore your solution. At this stage, you’ll use consultative selling to listen to a prospect’s pain points and guide them to the appropriate product or service for their needs.

You might invite them (or other relevant stakeholders) to a meeting or product demo. You want to make clear that you understand their problems—and that your solution is the answer.

The final step involves navigating how each prospect normally venezuela telegram data buys new products, selling the relevant stakeholders on your solution, and getting the contract signed.

Ideally, inbound sales representatives will walk a prospect through these four steps from initial search to final purchase. This can happen all in one session, or it can be spread across days or months. The key here is to figure out where in the sales funnel your prospects need your help the most—and be there.

It all depends on the type of solution you’re selling, and how your customers typically make purchasing decisions.

5 Signs Your Business Will Thrive with Inbound Sales
So, who should use this strategy? It’s important to consider because inbound sales doesn’t jive with every business–or even every stage of growth!

Here’s when it makes sense to implement an inbound sales approach: