Of course, those who create websites cannot know your target audience better than you do.

sabarina38 · Post by **sabarina38** » Tue Jan 28, 2025 8:55 am

An alternative to these cumbersome applications can consist in making the service more visible within the page, dedicating a more consistent space to its promotion (as I do with my ebook on web marketing for SMEs ) or introducing references in the articles between one paragraph and another, if pertinent to the topic discussed (as I do with the articles of my blog, have you noticed?). To identify the most advantageous positions you can use the tools for easy-to-use heatmaps that show, in the form of colored shadows, the areas where our users turn their gaze most frequently.

If you have first-hand information el salvador whatsapp number database about your website navigation such as:

opinions of collaborators or customers (e.g. collected during offline events)
comparisons with competitor sites carried out by internal resources
results of surveys or other information collections (emails, paper questionnaires, etc.)
you would do well to share it with those who follow you in the creation of your website to improve the final result of the product. It could be, for example, introducing aesthetic measures that, even if not foreseen by the usual rules in terms of web design, prove to be valuable for converting users into potential commercial contacts (for example, adopting a certain type of color in the header because it is frequently used by the sites of companies in the sector).

Formatting is also a useful tool to draw attention to the textual content near calls to action: bold in particular can be used to generate a visual map that keeps the reader's attention higher.

In any case, remember to check the performance of your web pages with the convenient Google PageSpeed Insights: recently this tool for checking the speed of the site has been expanded to include Lighthouse (an extension aimed at basic SEO analysis) which can offer you indications on how to improve the speed of the pages and the impact on search engines .