of saturation is repeated in the online

[rochon.a1.119]

In-N-Out Menu
Website - Fast food offering is getting better

McDonald's menu
Website - Traditional fast food offering

Did you guess it or not?

First (1 of 111) : In-N-Out
Second to last (110 of 111) : McDonald's
If you look closely at the menus you will notice several things that we are going to discuss in today's article.

Look at the wide variety of products that McDonald's offers: fruit, churros, ice cream, coffee, cereal, cereal?

Among many other products, yes.

In fact, it is no coincidence that this situation world and that we end up having exactly the same feeling when we browse websites whose pages are like endless display cases that include all kinds of products or services.

It makes sense, doesn't it?

The thinking is: "The more products, the more customers northeast mobile database I will reach."

It is also no coincidence that aeronautical engineer Kelly Johnson conceived the KISS concept (“Keep It Simple, Stupid”) 60 years ago to refer to the need to keep things simple, nor that psychologist Barry Schwartz concluded after several investigations that when the number of options to choose from is high, we leave the decision for the future.

In this article we tell you why simplicity is the best ally of sales and the inseparable friend of web design and why a single-page website can sometimes be as effective as a multi-page website.