The longer the article, the more likely the

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Short blog posts allow readers to easily absorb the content because they can be read quickly and easily. With digitalization, consumers are constantly on the go and are constantly multitasking. Therefore, some marketers assume that short posts are the ideal way to convey information to people while maintaining their interest.


Short posts can work well. There is no need to singapore whatsapp data make an article unnecessarily long if everything important has already been mentioned in 400 words. It is important that posts with a small number of words also contain information. Keyword density is also relevant. But be careful : keyword stuffing is penalized by search engines in the form of a loss of ranking and visibility! In general, it is much more difficult to achieve a good ranking with short content.


Long blog articles
Long blog articles usually contain 1,500 to 3,000 words. These arguments speak in favor of long posts:


Detailed contributions

If a blog post has 1,500 words or more, there are more opportunities to explain the topic in more detail. In-depth insights into a topic cannot be achieved in 400 words. Questions that a reader has about a topic can be answered in more detail in longer posts.


Improved ranking

Search engines see the high word count as a positive signal because they assume that longer posts answer readers' questions more comprehensively. Posts with high-quality content are placed at the top of the rankings by the search engine algorithm .search engine is to assume that it answers users' questions comprehensively and that it is high-quality content. In addition, longer articles perform better in the rankings because readers spend more time on the associated website.


More shares

A study by Noah Kagan found that posts between 3,000 and 10,000 words in length were more likely to be shared on social media. If an article can answer all of a reader's questions without them having to consult another resource, users are more likely to share the post on social media. It also makes it more likely that the blog post will be referenced in other articles, which in turn leads to more backlinks and potential traffic.