2. Use headings and paragraphs

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Everyone uses paragraphs, but not everyone uses them well. Don't start every new sentence on a new line just because it looks nice. Apart from this, don't make your paragraphs too long, as each paragraph should have its own subject or idea. Each paragraph should have a main idea, and you should be able to summarize that main idea in one sentence. If that's not spain consumer email list possible and you need more sentences to explain the main idea, you should use more paragraphs.

Good headings also help readers understand what important parts of your text are about. Use subheadings to guide your readers, clarify the structure of your article, and make it easier for them to understand how to proceed through your article. Subheadings are important not only for readability but also for search engine optimization. That's why it's a good idea to use keywords as part of your subheadings. Using keywords in each heading will make your text look unnatural and disjointed, which will discourage readers from continuing reading.

3. Use conjunctions
These words help people scan and recognize the relationships between paragraphs and sentences throughout your writing. For example, say there are three reasons why people buy your product. You should use signal words like firstly, secondly, and finally. Additionally, words like "however, as well as, for example" provide clear signals to the reader. The reader immediately understands that words like "in summary" and "in short" are followed by a conclusion. Hence, conjunctions play an important role in adding structure to your writing.