Who needs website audits and why

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Audits are necessary for all website owners if they want nothing to interfere with the growth of visits and popularity. Such an assessment can be carried out both for a new portal and for one that has been on the Internet for a long period of time.

Audit is needed both for one-page sites and for huge resources with millions of pages. Moreover, the latter usually change more after such a review.

Everyone needs an audit, you just need to decide who will do it. This work can be entrusted to specialists if you are ready to pay good money. Or you can do everything yourself based on buy a motorcycle owner mailing list the site inspection checklist.

Such work only seems difficult. In fact, a couple of hours at the computer are enough to form a list of items that require revision based on the sample and find a contractor. If the latter is a freelancer, the second task will be even more difficult, because there are now many intermediaries on remote freelance work exchanges. If you have enough free time, you can do everything yourself.

It doesn't matter which point to start the audit from, since you will have to go through the entire site verification checklist in any case. The absence of errors on the portal that prevent it from developing and acquiring a new audience is a complex value. That is, it can only be achieved through a comprehensive check and reform.

Site check

It is important to remember one nuance: there are sites that are promoted exclusively by informational queries. One of the striking examples is our blog. This approach simplifies a lot, because the competition in the search results is relatively low, and search engines are ready to overlook some rough spots.

On other types of sites, mainly commercial queries are promoted, and here there is a real battle for a place in the search results. Promotion turns into walking through a minefield, so it is necessary to take into account many parameters at once. The latter include the volume of texts, the inclusion of keys, the location of site elements, the structure of sections, etc., as well as various commercial factors. That is, even the phone number is placed in a standard format.

Below is a universal checklist for checking a site, which can be used for both types of portals. You only need to skip the points used to promote commercial queries if in your case they are informational. While owners of selling sites will have to follow all the steps listed.