Rules for creating interesting content

[subornaakter24]

The modern user is spoiled by the abundance of information coming through numerous channels. It is impossible to make him read an article that does not have a fresh look at things: he will close the page and move on. To hold the attention of a blog visitor and convince him to become a subscriber, listen to the following advice:

Uniqueness is the key to success

Search engines have mastered the ability to fronk oil email list recognize plagiarism to perfection, so a set of cliches from other people's articles will bring you to the bottom of the rating. Materials with 100% uniqueness get to the top of the search results. Even if the topic has been covered far and wide, a good copywriter will always find a way to present it in a new way.

True, there is another danger here: quality posts are popular not only with blog readers, but also with thieves who do not hesitate to fill sites with other people's texts. To declare your authorship, add each published article to "Original texts" in Yandex.Webmaster.

Relevance is an important condition for interest in a blog

You can't just fill this section of the site with posts, videos, podcasts and call it a day. By regularly adding new content, you show respect to your readers and signal to search engines that the blog is alive, which means it needs to be promoted.

Literacy is a must

If you order texts from professionals, this issue should not be on the agenda at all. But it happens that blogs on narrow professional topics are written by employees of an online store, believing that no one can tell better than them about the advantages of, say, Japanese engines. As a result, articles appear that are written correctly from a technical point of view, but are full of elementary spelling and stylistic errors. Try to maintain a balance - for example, show the text to an experienced editor.

Brevity is the sister of wit

The desire to decorate posts with ornate turns of phrase also indicates a lack of professionalism. An informational article does not need unnecessary artistic delights - focus on the practical benefits that the reader can derive.

Headline - Attract and Retain

For SEO promotion, article titles that match user search queries are useful. But at the same time, it would be good to come up with titles that catch the reader's attention and create intrigue. People are attracted by phrases built on a play on words, referring to the intellectual baggage of their creator.