In this post, we’ll take a closer look at the search volume metric, explaining what it is, where it comes from, and how it can sometimes lead you astray.
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Keyword search volume is an SEO metric that shows how many times a certain keyword has been searched within a defined time frame. Typically, search volume refers to the number of searches in Google, but this metric can refer to other search engines as well.
A professional SEO marketer will look at keyword search uae mobile database volume averages over a predefined period to determine the popularity and competitiveness of the keywords. This information will then show which keywords are most likely to generate interest and help develop strategies to attract traffic.
Keywords help Googlebot and other search engine crawlers determine what a web page is about. The bots can then properly index the page in the search engine database so that when a user enters a keyword, the search engine will include the web page in the user's search engine results page SERP. Relevant keywords are a critical element of on-page SEO.
How to find popular keywords?
Algorithms may build search engines, and robots may be the ones crawling websites to determine SERP results — but ultimately, SEO is all about serving the needs of human users.