4. Google Search Console
Free : Free.
Functions :
Alerts on indexing issues, mobile usability, and more.
Why it's great : Google Search Console is a must-have tool for understanding how Google views your site. It's completely free, making it an essential tool for small businesses.
5. Canva
Cost : Free plan available; premium starting at $12.99/month.
Functions :
Create high-quality graphics for social media and blogs.
Templates designed for SEO-friendly infographics.
Why it's great : Visual content can increase engagement brazil business mailing list and backlinks. Canva's free version gives you everything you need to create stunning images without needing to hire a designer.
The essentials
Investing in SEO doesn't mean you need a huge budget. Tools like Ranktracker and Google Search Console offer incredible value for free or at affordable prices, allowing small businesses to achieve great results. By combining the right tools with a smart strategy, you'll be able to stay competitive and grow your online presence in 2024.The Most Forgotten SEO Tactics That Cost Nothing
Improve your positioning without spending a cent
When it comes to SEO, many companies focus on high-cost strategies like paid tools and complex campaigns. However, some of the most effective tactics are often overlooked and are completely free. Here's how to optimize your website and improve your rankings without spending a cent.