Scheme for reactivating subscribers in social networks

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In addition, do not forget about other ways of communicating with users: bots in social networks, SMS notifications, messengers. The offer should not be sent immediately, it should be left as a trump card.

Step 8 — develop tactics. At this step, we draw up clear technical requirements to avoid unexpected results.
Step 9 - conduct a test.
Step 10 – sum up and analyze the obtained data.
What must be taken into account when carrying out reactivation
First of all, you need to clearly understand what caused Belgium cell phone number list the user to lose interest in you. You can make guesses or simply conduct a survey of your users who have lost activity.

After this, you need to determine the period during which you plan to conduct the reactivation campaign, because it cannot be permanent.

All reactivation materials should be issued gradually, and not dumped all at once. "Sleeping" users should be warmed up little by little, like new domains, and it is necessary to monitor the results of your campaign.

During reactivation, it is essential to "collect" feedback from users. For example, insert a small section into emails asking whether your customers like the newsletter.

And finally, get rid of "dead" users who never open your emails. Of course, there is a chance that they will wake up, you can even try, but you shouldn't have high expectations.

In conclusion
In order not to think about reactivation, do not bring your subscribers to this stage. To do this, constantly be on trend and offer your clients what they really need, take care of them. But if you still notice a decline in activity, then use our instructions.