As a company, it is important to prepare for Mother's Day early in order to create a successful campaign. Thorough keyword research and defining the target group are essential. The ad texts should be tailored to the target group and contain a clear CTA. In addition, landing pages should be specifically geared towards the Mother's Day campaign.
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The previously free and prestigious blue ticks on Facebook bahamas phone number list and Instagram are actually not easy to get, and so far only people in the public eye or with a high profile have been able to get them. This is intended to give users more security with regard to fake profiles and to verify the authenticity of the accounts. With the new subscription model, anyone can get a blue tick for a monthly fee.
Zuckerberg imitates Musk?
After Elon Musk recently released a very similar model on Twitter, Mark Zuckerberg is following suit and offering a paid subscription model of the blue tick.
The advantages of Meta Verified:
Authenticity and security on the platform
Direct access to support
Better protection against fake profiles
Visibility and reach should be able to be increased further
And of course: The Blue Tick
The whole thing is expected to cost between €11 and €14 per month. The payment model has already started in New Zealand and Australia!