Teams can focus on highly qualified leads and use accurate data to close deals faster. For example, Amazon uses artificial intelligence to analyze large amounts of data like purchase history and searches to offer personalized product recommendations.
HubSpot 's AI enables advanced and precise audience segmentation. By analyzing browsing behaviors, content interactions, and demographics, HubSpot creates detailed segments that make france whatsapp number data it easier to deliver relevant messages to each specific group.
On the other hand, dynamic content allows emails, landing pages, and other marketing materials to display different content based on the visitor’s profile and behavior. In a CSO Insights study, 32% of organizations that have a content strategy achieve 27% higher success rates .
Additionally, AI- powered automation in HubSpot makes it possible to send personalized communications at the optimal time. So much so that 70% of companies have mentioned that the main benefit of automation is achieving better-targeted communication with their customers.
Personalization at scale with
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