Google was responsible for more

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We will gladly help you improve your ROAS. Contact us! Google Ads is probably one of the best-known digital advertising systems and many people run campaigns on this platform. It is not in vain that it is Google's main source of income. According to Statista , Google's revenue totaled US$256.73 billion in 2021, of which US$209.49 million came from advertising. That is to say, the majority of Google's revenue comes from advertising. It's no surprise that almost everyone who does digital marketing invests in advertising on Google. According to what Statista reports: “…Google accounts for the majority of the online and mobile search market worldwide.


As of December 2021, than 85 percent of south africa whatsapp number data global desktop search traffic . The company has a market share of around 90 percent across a wide range of digital markets , and in many of them it has little or no domestic competition.” However, advertising on Google Ads does not always give the expected results. In this article we share some of the most common causes and errors that should be avoided. 1. Advertising, but not marketing Digital advertising is just one component of a digital marketing strategy. When campaigns don't work, it's almost certain that the reason is because the other components weren't worked on.