Google advises: What to do when website reputation is abused

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Learn what to do if your site is unintentionally penalized for shared third-party content that violates Google policies.
Google has released updated guidelines clarifying its rules for abusing website reputation. What are the policies for using third-party content, and how do you restore penalized sites?

How does third-party content violate the rules?
Google clarifies in its newly updated israel mobile database guidelines that using third-party content is not a problem per se. It only becomes a violation when the content is used to improve a website's existing ranking.

This means that a site penalty can occur if foreign content is published to abuse search rankings by exploiting the host site's ranking signals.

Website operators using:

freelance creator,
white label cloud solution,
external writers,
user-generated content.
Google considers third-party content to be content created by a separate entity outside the hosting website, including independent contractors, site users themselves, white label services, or content from individuals who are not employees of the website.