For Forbes, which plans to go public this year,

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Authentic Brands Group, said it would like to use the brand to promote events and betting businesses .

What will happen to Forbes? There are doubts. The Nieman Lab, one of the most prestigious journalistic analysis sites in the world, has been setting the tone for the decline in quality at Forbes in recent years. To reduce costs, one of the most recognized publications on the market began to open space for external collaborators, paying little. This practice also attracted scammers who wanted to promote themselves, as the site points out .

the acquisition by Binance could be a relief. But how will the publication's editorial independence, which has long been compromised, be ensured? This Buzzfeed article shows how the contributors' area was already being used by companies to promote themselves with low-quality articles. Is this a trend that is accelerating?

According to the exchange's founder, Changpeng 'CZ' Zhao, the media is “ asaudi arabia phone number list n essential element in generating widespread consumer understanding and education,” implying that he would use the magazine's prestige to promote his own business. Shortly afterward, he assured via Twitter that he would maintain the publication's independence.



Forbes had previously announced its interest in executing a merger plan with a publicly traded special purpose company, or SPAC, in a bid to seek further growth opportunities for the business. SPACs are acquisition companies that raise money through an initial public offering (IPO) to acquire a business and then create a publicly traded shell company that also raises money in an IPO.