Use content and jump links

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If you are creating long content, adding a content section with jump links to each main section can be a useful optimization.

This will help readers easily navigate between sections and get to the information they need. It improves the user experience and makes your content more digestible.

From an SEO perspective, these unique internal links help clarify the focus of certain passages, which can increase the ranking of long articles based on passages.

9. Prioritize usefulness over word count
When writing or optimizing content, try to ghana phone number data cover what is useful to users.

Most people can skim through content that is written to be as long as possible. And search engines can too. The content becomes empty and meaningless.

Google's helpful content guidelines state:

"Are you writing to a certain word count because you heard or read that Google has a preferred word count?" (No, we don't).

So it's clear that they're paying attention to this too.

If you focus on providing quality content that satisfies your target audience, it will be truly useful to them. You will avoid empty words and information that is just there for nothing.

10. Conduct search term research
Great content should always be based on research. We often think we know what our target audience wants, but as content creators we can have a distorted view.

This is where search query data comes in . It’s a treasure trove of information about what people are actually searching for. While it’s important to use it with caution, it shouldn’t be overlooked.

Understanding how people search for the topics we write about is essential for optimizing your content . Readers will find your content more relevant to what they are looking for, and search engines will serve your content in the right context.