Manage delivery frequency

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Excessive advertising to the same user can lead to a decline in brand image and user fatigue..

The recommended daily delivery frequency is as follows:



Distribution period Recommended Frequency
Start week 1 3-5 times per user per day
Normal Period 2-3 times per user per day
Key points for budget management
Small Image Ads tend to have a higher CPC than regular LINE Ads.

Setting a daily budget of at least 3,000 to 5,000 yen will venezuela mobile database allow for sufficient reach and measurement of results.It will be.

Budget setting guidelines
Product Category Recommended daily budget Expected CPC
EC/Product sales From 10,000 yen 150-300 yen
Service Information From 15,000 yen 200-400 yen
App installation From 20,000 yen 250-500 yen
Summary of LINE Ad Small Image Ad
LINE Ads' Small Image Ad is a small ad format that appears within LINE on smartphones. It does not take up much of the screen and does not disrupt the user experience, so there is low resistance to ads.

Delivery settings can be done intuitively, but proper targeting and creative ingenuity are important to maximize effectiveness.

In particular, highly visible design, an attractive title, and an appeal that makes the reader feel like it is relevant to them are key to increasing click-through rates.

In addition, by understanding the entire process, from opening a business account to setting targeting and creating creatives, you will be able to operate efficiently.

Small Image Ads are the most compact type of LINE Ad and are a versatile ad format that can be deployed on the LINE NEWS and talk list delivery surfaces.