The first step to improving your NPS is to ask the question and analyze the results.
Focus on those customers who gave you good ratings and study why they did so : this way you can convey the promoters' experience to the rest of your users.
Your greatest efforts should be focused on retaining this segment so that your resources are maximized. Increasing customer retention has similar effects to reducing costs (according to a Satmetrix study ) because it's cheaper than recovering lost customers.
To grow your business, loyalty strategies must be whatsapp number list personalized and appeal directly to emotions.
Your main goal should be to create an emotional connection with customers that goes beyond the product itself, that lasts over time, and that provokes feelings that culminate in a recommendation.
As we mentioned before, word of mouth is one of your most important allies and you can't leave it to chance.