From PageRank to the Birth of the Main SEO Techniques
seo: the story
We could say that the real history of SEO began with the birth of search engines. However, it is more accurate to say that it all began with the advent of Google, on September 4, 1998. A significant turning point, however, occurred when PageRank was created, an algorithm that gives a value to each web page. This value is assigned taking into account in particular the quantity and quality of backlinks that arrive to a given site from other sites.
This data, together with those obtained from other algorithms, allows to establish the ranking of that specific page for one or more keywords. Generally speaking, regarding the history of SEO, we can say that Google has quickly become the main search engine used throughout the world. Therefore, it is precisely thanks to its algorithms and indexing criteria that optimization techniques were born.
The practice of link building has quickly become one of the most important off-site optimization medical practice email list techniques. It is useful for creating a network of backlinks and taking advantage of a good PageRank. In practice, the links that lead to a specific site represent real “points”: the more you have (and the more valuable they are), the greater the chances you have of obtaining a good positioning among Google results.
History of SEO: Our Conclusions
history of seo
In short, we can say with certainty that the SEO we know today was born slowly, especially thanks to Google. This search engine has made the difference and thanks to it many things have changed. The use of link building has brought a substantial turning point in the evolution of the history of SEO and search engines, definitively putting aside the techniques of keyword stuffing.
Obviously, nowadays links are no longer the only means used to practice good SEO. Content marketing is used a lot , which is a strategic marketing system that is based on the creation and then the diffusion of quality content. This strategy is very effective and allows you to attract users of the target market to your internet page or your social account. In any case, it allows you to create increasingly profitable relationships with customers and to increase sales at the same time.