What is Domain Authority and How to Increase It for SEO?

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Creating a successful website in the digital world is not limited to visual design and user experience. Ranking high in search engines, in other words, being successful in SEO, is critical to the success of a website. There are many factors to consider in this process, and one of them is "Domain Authority". So, what is domain authority and how can it be increased in terms of SEO?

What is Domain Authority?
Domain Authority is a metric used to Phone number library estimate a website’s ranking potential in search engines. This metric was developed by Moz and uses a scoring system from 1 to 100 to predict how websites will rank in search engine results pages. The higher a website’s domain authority, the greater its chances of ranking highly in search engines.

How to Calculate Domain Authority?
Domain authority is calculated by taking into account many different factors, including:

· Links from quality and reputable websites.

· The quality, variety and number of incoming links to the website.

· Originality, value and user interaction of the content presented on the website.

Older domains generally have higher authority.

· The effectiveness and sharing rate of the website on social media platforms.