Privacy-Enhancing Tech for Phone Databases

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Did you know that the first email was sent in 1971? Ray Tomlinson sent a nonsense email to himself just to see if it worked.

That means that by 2024, email will have been around for an impressive 53 years! You may not have gotten your own address until much later, but email has a long and illustrious history.

Why not take advantage of it?

By 2023, around 45.6% of all emails sent globally will be considered spam. You don’t want your emails to fall into that category. Don’t worry. You can use email marketing statistics as a guide to create valuable and effective campaigns that result in customer satisfaction.

Important Email Marketing Statistics Metrics
Before we get into some of the most important email marketing algeria phone number list statistics, we want to talk about metrics. While statistics can help you design your email campaigns, you need to collect your own data, analyze it, and use it to improve your lead generation and overall ROI .

CTR (Click Through Rate)
CTR refers to the percentage of your email subscribers who click on the call to action (CTA) in your email. Click-through rates are notoriously low across all industries, but you can improve them by creating better value through email marketing.

Email Open Rate
Your open percentage is the percentage of subscribers who actually open your email. As we said before, people receive a lot of emails, and they consider half of them as spam. If your email subject line doesn’t grab your audience’s attention, they will delete your email without reading it .

Email Conversion Rate
Your email conversion rate describes the percentage of visitors who take a definite action based on your email. They might use your coupon code , buy a product you've discounted, or spend money on your website.