Business doesn't always have to be about business

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PS Stay tuned for another email next Monday. It'll teach you how to do X. You won't want to miss it!

In this example, we send a very simple message to the customer: “ You will hear from us again, and we are “not going to let you down.”

Plus, it keeps customers excited about your next installment.

Marry never send marketing emails that detail anything inappropriate or intimate. But We might share a funny anecdote or story about a personal failure in connecting with our audience.

When you open up about your personal life, you create a connection with your customers. They can see themselves in your story and know they are not alone.

Tell a Compelling Story to Keep Your Readers Entertained and Don't Forget to Use Suspense
A total of 62% of B2B marketers rated storytelling as an effective content marketing tactic during the survey.

There's a reason. We crave suspense.

That's why we're willing to sit through a three-hour europe cell phone number list movie in the theater. Even if it's not a suspense movie, the story is built on suspense. Otherwise, why would people bother watching those stories?

If you can tell a true story and build suspense, you will find great success with drip email campaigns.

Make Your Emails Feel Like an Ongoing Conversation Between You and Your Prospects
Some of the best emails from marketers read like personal notes from a friend or family member. The message might look something like this: