Maintaining accuracy in your cell number list.

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8. Create Multiple Versions of Your Lead Magnet
Some people enjoy reading text-based content. Others enjoy watching videos while sitting in front of their computer or listening to audio on their commute to work.

One lead magnet can turn into multiple lead magnets if you repurpose the content. A/B test different versions to see which one your audience responds to best.

For example, if more people convert on your video than on your ebook, use that video going forward. They’re all the same content — you’re just delivering it in a different way.

9. Do More Than Just Provide Information
Do you know why people pay so much attention to Gary Vee? He's got personality.

He knows when to joke, when to swear, and when to make europe cell phone number list fun of others. His spontaneous remarks make him very entertaining to watch.

You don’t have to copy Gary Vee to create an awesome lead magnet. In fact, you don’t have to copy him. Instead, mold your lead magnet with your own personality to entertain and inspire your audience.

10. Add a Sense of Urgency to Your Lead Magnet to Increase Conversions
Lead magnets are most effective when there is a sense of urgency. Let visitors know that they are viewing a limited-time offer or that your lead magnet will help them solve a pressing problem.

Limited time offers are tough to pull off if you want to reuse your lead magnet over and over again. But you can create urgency in a number of ways.