In other words: build loyalty through writing, you will see that the (conversion) results will continue to improve. But what to do from a more technical point of view? This is where I put on my SEO consultant hat! Let's start with a premise. Even before asking yourself if you can stop writing, you need to be sure that you have worked in a certain way. You must have drawn up an editorial plan from an SEO perspective and published articles that respond to the queries expressed by your target audience.
If you have done all this and have truly exhausted switzerland number data the queries of interest, then you can also stop aiming for positioning on Google. Really, Roberto? Yes, but it curbs the enthusiasm. You are exempt from the obligation to “think SEO” only if the content you have written so far is well positioned, and it is an SE as big as the Himalayas.If you have written 100, 200, 300 articles on the blog, in short a large volume of content, the question that will open the doors of paradise for you is the following: Is this content well positioned? In 90% of cases the answer is NO.
Door of paradise closed... And this also applies – or above all – to the most prolific bloggers, those who I call “the bombers”. A paradigmatic example is that of Claudio Delaini, whose story I told in my brand new book Visible Writing: Case Study Claudio Delaini (mess included). Claudio is a highly respectable bombardier, someone who produces rapid-fire content on very niche topics (industrial machinery and safety). When we first got in touch, Claudio's blog had a ton of articles, a three-digit number.