Experience shows that Google Shopping campaigns are the most effective when it comes to promoting an e-commerce. With this type of campaign, online stores can advertise a wide range of products and boost sales by showing the user interesting data such as a photo or the price of the desired item.
Google Shopping campaigns have two strong points . The first is that they present ads to the user in a very visual and attractive way, and the second is their great segmentation capacity. The latter makes it easier for advertisers to invest only in promoting the most popular products in the store or those with the best profit margins.
SEO positioning work
SEO positioning seeks to improve the visibility of a website in georgia business email database search engines such as Google or Bing, for example. Users who show interest in certain products or services can find relevant information about them after searching online, thereby boosting sales and creating a company's brand image.
SEO strategies designed by Waukin Media are specific to each company. All recommendations are supported by specialized tools such as Google Search Console or Ahrefs, not to mention web analytics applications.
Every business operates within its own context and manages its own resources. Measuring results is key to assessing the impact of search engine positioning on a business's bottom line.