How to Set Up Goals

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To track conversions or other customized elements of your website, set up goals in Google Analytics. Goals are an easy way to measure how well your site is meeting your objectives.

You can set up individual goals to track actions such as purchases, RSVPs for an event, social media page azerbaijan whatsapp number database shares or even if someone stays on a certain page for a set amount of time. To set up specific goals, you’ll want to do the following:

Click on the “Admin” button
Click on the account name you want to track
Click on the property name
Click on the profile name
Click on the tab labeled “Goals”
Click on “+ Goal”
Choose from options: URL Destination, Visit Duration, Page/Visit or Event
You can add additional values, if desired, but this is an advanced option
Click “Save”
You’re limited to no more than 20 goals per profile.

Once you have your goals set up, you can analyze these conversion rates in the Goal Reports. Goal conversions can also be found in other reports, including the Visitor Report, Traffic Reports, Site Search Reports, and the Events Reports.

Use It and Keep Learning
These are just a few of the basics of using Google Analytics. You’ll discover even more options the more often you use Google Analytics and/or decide to integrate it with Google AdSense. With the new Beta version called “Universal,” Google is certain to add even more features in the future. Don’t be afraid to think outside the box and discover new ways to use the reports. You’ll see your site visitors convert into customers in no time!