Some video conferencing tools also have whiteboard features, which are a great way to engage participants with a more interactive presentation where we can add information in real time. This can help us better present products, discuss options, or brainstorm ideas that fit the client's needs.
4. Have a plan in case of technical incidents
That said, even the most carefully laid plans for a virtual sales meeting can be affected by technical issues, such as internet outages or other problems.
If virtual meetings are a regular occurrence, they will happen sooner or later, so it’s best to have a plan to work around them or have alternatives . Preparing these options can help reps keep the meeting under control in any circumstance, which also allows them to be more relaxed.
For example, we can consider situations such as a customer being unable to connect. We could try again at another time, from another profile, or finally connect by phone to at least get in touch.
Although these things may seem unimportant, any guatemala whatsapp data problem, even if it is not the rep's fault, can affect the sale. Having a plan to save the situation, even if we only have to use it for a few minutes, can make the difference compared to our competition.
5. Transmits professionalism
Professionalism is the ideal for sales meetings, and the way you present yourself virtually should be just as thoughtful as if you were meeting in person. This includes both your attire and where you choose to focus your camera.
For example, you should dress as appropriately as if you were in a meeting in person, and sit at a desk or something that conveys that this is a workplace. Other details would be the camera angle, front lighting, or, if the situation requires it, virtually applying a background that is representative of the company.
Depending on the context and type of client, changing the background can help give the meeting a fun and relaxed feel, but you should still maintain the same professional demeanor you would with the client in person.
6. Listen and moderate interactions
When it comes to a business meeting, representatives should be in charge of leading the meeting, so they will have to be in charge of enforcing the rules of etiquette for any meeting, even if it is virtual.
There are certain tricks that can help us with this. For example, participants who are not speaking should be muted to avoid too much background noise and the attendees not being able to hear any interventions properly.
Of course, to set an example, representatives should also avoid distractions such as email, phones and things in their environment, and be attentive to what others are saying.
In a virtual meeting, it is easier for the person speaking to feel that they have lost the attention of others, so it will be key for the client to feel heard, and we must ensure that our interventions demonstrate this. It is also a good idea to spend time clarifying doubts and doing what is necessary to ensure that everyone has understood the essential points of the meeting.
7. Apply the same follow-up as in other meetings
Remember to end each meeting with a summary of actionable points. This helps reinforce clarity and communication, which are essential in virtual environments. If anything, try to over-communicate follow-up points to avoid any room for misunderstandings or errors.
At a minimum, this means sending a summary email with a list of next steps. It also means logging the information into a CRM or sales enablement platform so that the conversation can be recorded and used in analysis.