Pop-up Quiz on Attempted Escape

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Pop-up Qualifying Quiz
Pop-up quiz on the Swifts website
The pop-up quiz on the Swifts website asks all the questions necessary for sales and collects user contacts .

Such pop-up quizzes can currently only be implemented with the help of the Carrot quest growth team.

Pop-up quiz results:

→ 8.5% — conversion from reading to contact.
→ 399 requests for consultation.
→ 9 sales.
→ 67,825,000 rubles.

Quiz to qualify for an attempt to leave brings 28 applications for consultation
The mechanics will help return the user to the dialogue and collect contacts.

Marketers of the developer "Strizhi" set up a pop-up window to retain list of switzerland cell phone number users who are ready to close the page and sign them up for a consultation. The pop-up offers to choose an apartment layout and leave contacts.

When attempting to leave the site, a pop-up appears in the center of the screen and attracts the user's attention
Pop-up results:

→ 6% — conversion from the beginning of filling out the form to contact.
→ 28 requests for consultation.
→ 2 sales.
→ 7,750,000 rubles.

Quiz to increase engagement on the service website
Entertainment surveys show good completion rates among users because they allow them to learn something interesting. In the “what book character are you” test, a person can compare themselves with their favorite hero. In intellectual tests like “guess the movie from the frame,” they can learn interesting facts about cinema. Such experiences with a brand usually increase engagement.

For example, the online bookstore Book24 entertains visitors to the site with quizzes about book characters and genres. Customers answer questions, learn interesting facts about their favorite authors, and receive recommendations for books they should read.

Quiz with product recommendation in pop-up
Quiz on Book24 website with comic book recommendation
Quiz for learning and loyalty growth
The survey mechanics help to tell customers about the company and its products in a game format. For example, prepare an educational quiz on how to use the brand's products.

The Art&fact online store offers a quiz on proper skin care. After completing it, the user immediately sees the result, explanations, and a selection of recommended products. The company does not force a product on the client, but trains them for free. This usually increases loyalty.