Ecommerce is the widely used anglicism used to refer to electronic commerce , sales made over the Internet. Today, the population is so used to this type of transaction that in Spain it generated a business volume of 72 billion euros in 2022 (data from the CNMC, National Commission on Markets and Competition). The most recent data indicate that in 2023 we will have seen an increase of more than 20%, so we are facing a phenomenon that is here to stay. What are the advantages and disadvantages of e-commerce ? What types of e-commerce exist on the market? Below are details regarding the world of online sales .
Tickets to go to the cinema, the theatre or concerts; flights for the next holiday; clothing, from clothes to shoes and accessories; food and household items, from drugstores, to do the shopping without leaving home; technology, from smartphones to computers, household appliances and all kinds of electronic devices… E -commerce arrived at the end of the 20th century and is here to stay, with the United States as a pioneer in this regard.
The first thing that started was selling through el salvador whatsapp data product catalogues. Websites where items were shown with photos and descriptions, with prices and the possibility of purchasing them and having them delivered to your home. This dynamic was improved as the Internet and new technologies continued to advance, and today anyone could answer the question of what is a commerce . Commerce through the Internet has become widespread and the figures, as we pointed out at the beginning, speak for themselves.
What is e-commerce?
E- commerce can be defined as a business model that focuses on the sale of products and/or services of a wide variety of nature over the Internet . Fashion and household items, tickets for events and shows, food and drinks, products related to the world of motors... The list is endless and more and more companies are aware of the advantages of e-commerce and are joining this system.
Giants such as Amazon, eBay, Alibaba and Zalando are positioned as great standard-bearers and perfect examples of successful e-commerce. This business model has created a series of jobs that are, today, professions with a promising career prospect:
Web developers to create online stores .
Data analyst, since big data management can lead to interesting improvements to boost these virtual stores and optimize customer service.
Cybersecurity experts , since the security of data transmitted online is one of the major concerns of Internet users and companies.
Digital marketing, to position digital businesses .
Staff for customer service in relation to e-commerce sales .
Logistics and transport , which has seen its business volume multiply with the rise of online sales .