Direct Google bots to discover and index new pages

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Distribute page authority (often referred to as "link juice") throughout the site, increasing the strength of individual html subpages.
Support specific keywords with appropriate anchor text.
Importance for site structure and navigation
Well-interwoven internal links inform search engines about the hierarchy and importance of individual sections of the site. Also from a user experience perspective , effective internal linking makes it easier for users to navigate the site. That is why it is worth doing internal linking, because where no internal links lead through the html code, the site is not perceived well in terms of SEO.

A solid internal link architecture affects not only how users but also search chinese overseas africa database engines perceive a site. When a user easily finds the information they are looking for using internal links, search engines interpret this as a signal of good quality content, which can lead to a better positioning of the page in Google search results.

For example, intelligent linking of thematically related blog articles can increase their mutual value in the eyes of the algorithms responsible for ranking pages in search results. This in turn translates into greater interest from readers, who can use good internal linking to further explore the site, as in the case of the article Open Graph - a tool for increasing traffic to the site , which introduces another topic related to online promotion. This clearly shows that internal links facilitate movement on our site and are very desirable from the point of view of the SEO industry.

Benefits of Internal Linking
Internal linking isn’t just an SEO tactic—it’s a strategic element that brings a range of long-term benefits. Here are some of the key benefits of effective internal linking.