We can talk about four key points to achieve comprehensive alignment

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Management must communicate its commitment to this mentality, transmitting it to middle management and inspiring the rest of the staff, so that everyone assimilates it. In addition, it must act by setting an example and persevere in its mission. This is not achieved only through meetings. It is necessary to promote training and knowledge.
Incentivizing employees: Shared incentives must be does thailand use telegram consistent with processes and must also proportionally accelerate the assimilation of cross-functional work and the importance of the Customer Centricity mentality .



Staying in touch with the customer: Through knowledge and contact with the different teams, we can maintain closeness to the consumer. An important step to achieve this is to adapt the information system and incorporate commercial data into horizontal processes, prioritizing those KPIs that are significant for improving the experience.