Consultant, speaker, author of best-sellers such as “Marketing in the Digital Age”, “Educating: The Digital Evolution (R) in Education”, and “You, Me and Robots”.
When it comes to innovation, digital marketing and education, she is considered one of the masters in the field. She has given more than 90 presentations abroad, winning three awards as the best speaker.
Data, analysis and Artificial Intelligence are themes that can transform the philippine country code number future of companies according to Marco Iansiti and Karim R. Lakhani.
This is exactly what the authors are talking about. Furthermore, research was conducted for the book and confirms the idea that processes carried out with the support of AI are more scalable .
Conclusion: if you want to go beyond the limits established by the industry, AI is the way.
On top of that, you can evolve with the support of machine learning and make predictions based on data analysis.
If we put into practice the idea proposed by the authors, we remove restrictions that hinder operational growth.
Did you like the idea? Iansiti and Lakhani provide a model of how to do this in practice, comparing digital companies that invest in artificial intelligence and traditional companies that have not adapted to AI.
Throughout the book you will find several examples considering businesses from different segments. There are several realities for you to observe and draw your own conclusions.
Like the previous ones, it was released in 2021 and has 305 pages.
Interesting facts about the authors:
Marco Iansiti is a professor and researcher at Harvard Business School, as well as serving as co-chair of the Digital Initiative and one of the directors of the Harvard Innovation Lab.
One of Marco's objectives is to study the impact of digital transformation on companies and different sectors, considering digital ecosystems.
Karim R. Lakhani is a professor of business administration at Harvard Business School, specializing in technology management, innovation, digital transformation, and AI.
Lakhani is also the founder of Harvard's scientific innovation lab, and has already published a book on Blockchain, click here to check it out .
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