The specialist's responsibilities include:

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This is a specialist in text content . But sometimes a copywriter is involved in the development of a banner or other visual.

Writing sales texts for the company's products.
Creating promotional posts and product ads.
Writing text for landing pages.
Development of slogans.
But other professionals also work with text content. For example, writers' responsibilities include writing articles for company blogs and online media. These are not promotional materials, although they can transparently hint at the benefits of the company's product.

The editor and proofreader are responsible for bringing the material to perfection – iran rcs data proofreading for errors and typos, fact-checking, and so on.

Although the division of specialties is very conditional, in vacancies you can often find related duties. For example, creating sales texts for the company, as well as proofreading materials from guest authors.

Copywriter responsibilities
Copywriter responsibilities

4. Email Marketer

The specialist's task is to ensure the promotion of the company's products through electronic mailings. Email is often combined with work with messengers.

So, an email marketer must be able to:

Create a relevant content plan for all channels of communication with the audience.
Set up mailings and plan mailing chains.
Analyze and segment target audience.
Analyze KPIs.
Despite the fact that the popularity of email newsletters has decreased, warming up the audience in messengers has a positive effect on business. Therefore, email marketers are still in demand in 2021. Most employers are ready to use absolutely all communication channels to acquire more customers.