What errors have been found during the crawl?

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If you want to get a complete overview of your website versus your competitors’ traffic sources, use the Domain Overview and Traffic Analysis tools . Both can help you better understand organic traffic and how your audience visits a website.

Start with the Domain Overview tool , where you can analyze a site's traffic over time, including a breakdown of organic versus paid traffic. You can compare up to five competing domains.

SEMrush Domain Overview screenshot

You can then use the Traffic Analytics tool to take a closer look at site visits, including all traffic sources (e.g. direct, referral, paid, social, and search). You’ll also be able to see a single view of the entire traffic journey, allowing you to analyze where users are coming from and where they go once they leave your site (this can help you identify potential competitors).

SEMrush Traffic Analytics screenshot

Keyword positioning
A keyword is a term that encompasses an internet search. A single word or phrase is considered a keyword if it produces a results page on Google or any other search engine. To analyze results with this metric, your website must be optimized to rank on Google for specific keywords and long-tail keywords.

An easy way to check your rankings for keywords related to kuwait mobile database your business is to do a Google search. The results will show you where your website ranks for those keywords. The ultimate goal is to get to the first page and be as high as possible at the top of Google. Consider that over 25% of people click on the first search result on Google.

To better understand your keyword performance and uncover new relevant searches, we recommend running a keyword gap analysis . Using up to five URLs from your competitors, this tool will allow you to identify the keywords where you rank best, the keywords where you are weak, and the keywords where your competitors rank better in search engines.



Visibility in SERPs
For each query, Google generates a result or a search engine results page (SERP). These results consist of organic results, ads, and SERP features . Examples of SERP features include featured snippets (instant answer), knowledge panels , image packs, and more.

Search engine visibility is a measure of how many people see your website in search results, and this can be affected by the authority of SERP features. Overall, this metric gives you a snapshot of your SEO progress. You can easily check your website's visibility with the SEO Toolkit's Position Tracking tool . Using the Featured Snippets feature, you can identify opportunities to rank featured snippets for specific keywords. You'll also get insights into what the current featured snippet looks like. This metric can help you optimize your content.