Understanding where potential customer segments purchase and review products is essential to a successful Google advertising campaign.
What emotions do they express? What do they appreciate? What are their explicit or latent needs? Use Instagram to understand which posts are most followed, commented on and which topics attract the interest of advantages of truemoney database potential customers.
Define your daily budget
It is best to define a daily budget to avoid exceeding the spending limits set. The best way to calculate it is to know the number of visitors that can be converted into real customers. At the beginning it is good to take into account the average conversion rate: for example, for the industrial sector it is 2.35%. This means that, on average, only 2 users out of 100 take the desired action after clicking on the ad.
Google Adwords Budget
Taking into account the average conversion rate of the industry in which you operate, you can determine how much you are willing to spend for each visitor ( cost per acquisition or CPA ).
After selecting your target currency and budget, click Save and move on to the next step.