Integrations and Influencing Factors of Extended Search

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Below we take a closer look at the integrations that occur as part of the extended search. These elements draw their content from the content of websites that offer suitable and, above all, relevant information on the topic. However, a one-time display within an integration does not mean that this is the case for every search query.
According to a study by Searchmetrics from 2016, there are clear differences between display on desktop and mobile devices. This difference is particularly evident in maps results. According to this, the Knowledge Graph is displayed with at least one integration on mobile devices for around 14.17% of search queries, compared to just 7.73% for desktop. (Source: searchmetrics.com , as of June 10, 2021)

Knowledge Graph displayed in around 14.17% of search queries with austria mobile numbers list at least 1 integration on mobile devices, and only 7.73% on desktop.
Because Searchmetrics' results date back a long time ago, it is not possible to make an exact statement about today's data. Nevertheless, we assume that the integrations will occur more frequently and be displayed for a larger number of search queries.
But let’s first take a look at the possible forms of representation:
Related Questions
The first integration that we want to discuss in more detail is the frequently asked questions or "similar questions" in the search results. The similar questions are displayed in the SERPs for primarily informational search queries. This is often a drop-down element that offers a short answer and a link when you click on the question. This is also one of the disadvantages of direct answers. Fewer users may come to your own page, even if you have a good placement due to the fact box.