A burning question that many are asking is: Is Google opposed to AI-generated content? The answer is no. There is a clear statement from a Google representative that confirms this:
This means it is not used to generate content primarily to manipulate search rankings, which is against our spam policies ."
However, for AI-generated content to be compliant with EEA guidelines, it should not completely replace human effort. Think of AI as an assistant rather than a substitute.
Content creation involves a multifaceted approach, including research, outlining, writing, editing, proofreading, and formatting. AI can lend a hand at each of these stages.
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For example, AI can collect data during the research phase, help organize ideas for writing, or even check grammar during editing. But it's not just for writing; AI can also help in marketing by analyzing data (especially chatbots with GPT) and even creating images (for example, with Dall-E or MidJourney). New AI tools offer more ways to create and improve content.