If you want to do professional Instagram Live, here are three essential tips:
Set SMART goals – that is, specific, measurable, attainable, relevant, and time based ;
Create a map of your video , which will allow you to follow a predefined path;
Engage your users by encouraging them to comment, ask questions, and participate in your Instagram Live.Psychology and marketing are two disciplines that are very closely linked. Just think of the concept of FOMO, Fear of missing out, but also of hierarchy of human needs created way back in 1954 by Adam Maslow, an American psychologist.
What is Maslow's Pyramid?
Adam Maslow devised a visual way to represent the various levels of vietnam phone number human needs , dividing them into five well-defined macro-groups.
Physiological needs , which include basic ones such as food, water, hours of sleep and so on;
Safety and security needs , in which we find work, money, health and other needs that represent the basic well-being of people;
Needs for belonging , therefore love, friendships, family, social groups;
Esteem needs , that is, achievement, prestige, but also self-esteem and personal value;
Self-actualization needs , the highest step of the pyramid, which includes achieving the full potential of the human being.
Quoting Adam Maslow himself, this last point of his visual representation can be seen as.