Why is it profitable for a broker to work

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Cold Calling Telephone calls are usually divided into "cold", "warm" and "hot". "Hot" calls are those made in response to a request left, when the client is ready to purchase the service. "Warm" calls are those made to a lead database - people who have previously shown some interest in insurance services. "Cold" calls are those to people who know nothing about your service and have never been interested in it. Unfortunately, this is the most accessible telephone database for an insurance agent. There are free and paid databases of phone numbers that can be used for calling. A database of 100 numbers will cost from 690 rubles. It is important that these are contacts of your target audience, and not random people. However, this method of finding clients is not only ineffective, but also requires high stress resistance from the insurance agent.


When making a cold call, you need to be prepared for the nurse database potential client to refuse your services in a rather rude manner. It is better to write a conversation script in advance or use a set of ready-made templates. Communities and groups in social networks Join groups and channels that are close to your topic. For example, if you sell MTPL policies, this could be a community of car owners. If you want to insure travelers, then apply to join groups dedicated to tourism. Free consultations A beginner insurance agent needs to constantly improve his communication skills. To this end, you can offer potential clients free consultations. However, even free assistance can bring some income to the agent. By becoming a participant in the referral program, you can connect other agents to it and receive income from each transaction they conclude.


You can get a referral link on the Pampadu platform. For example, for each policy issued to a new user, the referrer receives a fixed payment or a percentage of the transaction on our website. Business cards and leaflets Newbies can also look for clients offline. You can leave your business cards in places where your services may be of interest to visitors. For example, an OSAGO agent can leave advertising materials at a gas station, roadside cafe or car wash. However, it is better to coordinate such actions with the administration of such establishments. Order a small number of business cards from a printing house to start. A print run of 100 cards will cost you about 300 rubles. Once you have distributed the existing business cards, decide whether to print them further.