SMS Lead Generation Mistakes You Should Never Make

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Make it easy to read If your emails are hard to read, they’re less likely to be read. Legible fonts help readers scan your email, identify key points, and make quick sales decisions. Even something as minor as italics can affect your emails’ readability. Research shows that people need 50% more time to read italic font styles in contrast to regular typefaces. plain versus italic reading speed Serif vs. sans-serif fonts There are two major types of fonts to consider when designing your messages: serif and sans serif. Serif fonts are equipped with a small tail or “serif” at the end of every symbol.

The most common representatives of this family are Times New australia whatsapp data Roman and Georgia. Sans-serif fonts come without such a “tail.” The most recognizable examples of these fonts include Arial and Helvetica. serif vs sans serif 15 email-safe fonts The best fonts for emails can be viewed properly across all email providers. Whether your customers use Gmail, Apple Mail, Yahoo, or Microsoft Outlook, these fonts will look the same. Here’s a list of email-safe typefaces that will look consistent, no matter which email client your view them in:

Arial this is what the typeface Arial looks like Font family: sans-serif Arial’s soft curves make this typeface look less stiff. It may not be the perfect match if you require something extra special, but it’s a fantastic option for users looking for a classy font to complement their emails. Helvetica This is what the typeface Helvetica looks like. Helvetica is one of the best fonts to use in emails. Font family: sans-serif This trendy font is an excellent pick for catchy titles and slogans. But its letters are placed close together, making it tough to read for longer texts.