Achieving better positioning

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The community manager, on the other hand, is the one who is responsible for implementing it through publications and specific actions.

This profile is also not the same as that of the content manager, who is another member of the team who is specifically responsible for designing content, following the guidelines and/or advice of the social media manager through the plan designed to offer valuable content and enhance product communication.

How does a social media manager measure the ROI of their actions?
One of the most important functions of this professional is to know if his strategy is working or not.

That is why it is so important to define KPIs, which are the indicators that allow us to measure and monitor the results obtained.

This is the formula for improving the strategies and actions thailand phone number list we implement.

To begin with, KPIs must be defined based on the objectives that the company has set.

These may include, for example, , increasing brand visibility or increasing conversion.

The first thing to do is to develop some general objectives, which will then be translated into KPIs.

Goals must be considered with a clear understanding of the company's general objectives.