How to Choose the Right Messenger Marketing Platform
If you’re a relatively small store, chances are you simply won’t need a platform that’s feature-heavy. Reducing cart abandonment might be your primary goal. And in that case, a streamlined Messenger Marketing only platform suitable to just this stage of the funnel may be your best bet.
But if you’re looking for rapid growth and have the resources, opt for a platform that’s feature-heavy and can grow with you. The time you invest in setting it up will be worth it in the long run.
And for enterprise solutions, you’re going to want the tools that cater to the big brands.
It’s also worth noting that there is a sort of lock-in cost with Messenger Marketing. The platform you choose runs the relationship with all the users under your control, and switching saudi arabia phone number list platforms can be tricky, because it may mean starting your user count back at 0. Imagine if that’s how switching email service providers worked… That said, there are ways to maintain your user base when migrating. Honestly, I’m not sure exactly how it works, I just know it’s tricky.
Recart – Messenger marketing from new store to established brand, and one of the first platforms in the Shopify app ecosystem.
Octane AI – Messenger and SMS marketing for mid-market and enterprise merchants, but also with entry-level plans.
ShopMessage – Messenger marketing with solid pop-up forms, for growing merchants.
FlashChat – Messenger marketing primarily focused on abandoned cart, but with new features rolling out regularly.
Maxwell – Messenger and Whatsapp marketing for smaller merchants primarily.
ManyChat – Messenger and SMS marketing for mid-market and enterprise merchants.
jumper.ai – Messenger and Chatbot marketing for established, social heavy merchants looking to grow.